Audience Insights :
The CredSpark Blog
All Stories
March 14, 2018 |
The publishing industry has taken a beating of late. But there's one segment that's beaten the odds. And there's a way they might just build the future of the industry.
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February 9, 2018 |
Natural Language Generation (NLG) is a lesser-known branch of Artificial Intelligence. But when combined with asking questions of individuals, NLG can deliver highly impactful personalized recommendations for events, learning, content and more.
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January 31, 2018 |
Publishers and media companies have a big problem: Digital advertising is too cheap. So what caused it? And what can be done about it?
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January 18, 2018 |
Influencer marketing is growing rapidly and clearly hitting a tipping point. But is its future growth and success being held hostage? What will free it? Audience data holds the key.
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January 11, 2018 |
How much more might you enjoy Netflix (or any streaming or shopping service) if they took a moment to ask you some direct questions?
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October 24, 2017 |
Gilbert Gottfried rose to become a successful comedian during the 1990’s, known for his tendency to get audiences’ attention through shockingly inappropriate jokes. Gottfried’s career recovered from an infamous joke he made in NYC about the 9/11 attacks--only two weeks after 9/11. But it did not ...