February 16, 2021 |
Effective member engagement is the lifeblood of associations and nonprofits. How does your organization measure up?
Audience Insights :
The CredSpark Blog
Stories on:
Tag: Audience Data
February 11, 2021 |
Most forward-looking organizations are leveraging data and data science to improve business and operational results. But convincing your audience to provide additional data? Now that's truly an art.
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February 1, 2020 |
In the rush to drive more audience engagement, are you forgetting that your sponsors and advertisers are an audience too? Here's how to deepen engagement with them and drive real value for you both.
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April 1, 2019 |
Demographic data and purchase history are not enough. Socrates understood the power of a question. You should too. Make sure you're leveraging the opportunities of querying your audience, and let them tell you their story.
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March 14, 2018 |
The publishing industry has taken a beating of late. But there's one segment that's beaten the odds. And there's a way they might just build the future of the industry.
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January 31, 2018 |
Publishers and media companies have a big problem: Digital advertising is too cheap. So what caused it? And what can be done about it?
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January 11, 2018 |
How much more might you enjoy Netflix (or any streaming or shopping service) if they took a moment to ask you some direct questions?
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July 22, 2014 |
Your palms moisten with sweat. You cast furtive glances at others around you, to confirm you're not the only nervous one. The clock tells you it's almost 'go' time. Your heartbeat rises in your chest as you try to squelch a voice inside your head saying, "This could be baaaad..." ...
