March 9, 2023 |
After 10 years spent helping community developers solve this problem, here’s CredSpark’s take on how to increase community engagement and inspire your audience.
Audience Insights :
The CredSpark Blog
Stories on:
Tag: Content
March 11, 2022 |
How can you leverage audience data to grow and engage your community?
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July 14, 2021 |
The whole digital marketing and audience engagement world is about to be upended. Is your organization ready for the consequences?
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March 12, 2021 |
What does it take to motivate an audience? How can you leverage motivational dynamics to supercharge audience engagement? Let's find out...
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January 31, 2019 |
Savvy marketers are now leveraging new engagement features to turn their narrative content into interactive discovery experiences and collecting actionable data and highly qualified leads in the process.
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September 11, 2018 |
Long-tail content can be exceptionally relevant for readers. But we can't really expect them to slog through our backlogs of content to find what's meaningful for them. However, AI can help us find the needles in the proverbial haystacks that are exactly suited to our needs and interests.
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July 10, 2018 |
During media’s recent Decade of Disruption, ad-supported revenue models have stumbled and legacy brands have crumbled. But there’s been a bright spot: Events. But there's a dirty secret: Most events are a waste of time. Here's how to fix it...
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January 31, 2018 |
Publishers and media companies have a big problem: Digital advertising is too cheap. So what caused it? And what can be done about it?
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June 15, 2017 |
Many things in this world are scarce. Content is not among those things. As content distribution costs have gone to zero, content has flooded the world. Which makes it hard to find exactly the content you need. Over-abundant content - User-generated, curated, "fake news", etc. - has simply created a ...
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March 23, 2017 |
Part I: Media's Crisis and The Way Forward Media firms face a true existential crisis: What is their purpose ? Why do they exist? For about 150 years, Media businesses were the only way to get messages, both non-commercial (news) and commercial (ads), in front of large groups of specific ...
