ME Magazine, a publication of the American Society of Mechanical Engineers, breathed new life into old print content by turning it into a compelling multimedia interaction to improve audience engagement across ASME’s website and social platforms. Let’s take a look:
Can You Name These Famous Women Engineers of History?
Rejuvenated old evergreen print content into a compelling interactive experience
Dramatically improved engagement metrics over traditional content
Created an effective hook to drive social audiences to the website
125sec
Time on Page
The median time that people spent with the interaction
99%
Start Rate
99% of the audience who viewed the interaction engaged with it
Client Spotlight
ASME is a not-for-profit membership organization that enables collaboration, knowledge sharing, career enrichment, and skills development across all engineering disciplines, toward a goal of helping the global engineering community develop solutions to benefit lives and livelihoods.
How can you leverage interactive content in your organization? Start with a demo.